Phone: +12626423679
Address: 2010 Church St, East Troy I-53120-1302, United States
City: East Troy
Menu Dishes: 35
Reviews: 876
Website: https://easttroy.org/business/j-lauber-s-ice-cream-parlor-east-troy
"A fabulous long tradition!. I came here every summer since it was reopened in the 1970s. It was a favorite of my grandfather who brought me and my sisters after a hot summer day of swimming and boating at nearby Beulahsee. It is really a legendary landmark in the picturesque little town of East Troy. The menu has hardly changed in the last 36 years! All parasols are unique and creative, named after some of the landmarks from the area. The stoic, but friendly, John Lauber, owner since the beginning, still used only the best authentic ingredients that are probably not easy to find for him these days! He still runs the salon together with his annual revolving staff from local teenagers. The decor is all original from the good "oil days of the early 20th Century. Antiques and collector's items that have been saved by nearby Milwaukeee-Apotheken-Soda Fountains that have long gone. Prices are so cheap, tourists and visitors from the vicinity of Chicago, Milwaukee and Madison are stunned. All children love the penny candy counters near the front of the store that believe it or not, still has penny candy! The black and white Sundae, the Dusty Road and the extra thick chocolate Malted are my favorites. And don't forget to order a real Green River Softdrink or an authentic Cherry Coke with syrup and Seltzer, just in case you didn't have enough sugar! This is a true jewel and a long tradition of the area. It would be a shame if it ever closed the doors. P.S. Remember that it is closed during the winter months."
Full menu - 35 options
All prices are estimates on menu.
Our Heritage
More Fancy Sundaes
Dessert
Hot Fudge Sundae
Creamy vanilla ice cream topped with rich hot fudge, whipped cream, and a cherry.
Vanilla Ice Cream
Creamy and smooth vanilla ice cream with a rich, classic flavor, perfect for a sweet treat or dessert.
Ice Cream*
Sundae
A classic ice cream treat with scoops of vanilla ice cream, topped with rich chocolate syrup, whipped cream, and a cherry on top.
Burger
Sundaes
Sweets & Desserts
Dulce De Leche
Sweet, creamy caramel sauce, perfect for drizzling over desserts or enjoying on its own.
Wrap
The Italian Wrap
The Italian Wrap is a combination of savory meats, fresh greens, and rich cheeses wrapped in a soft tortilla.
James
The restaurant has a classic atmosphere that gives a nod to the past. The ice cream is incredibly delicious, and the staff is very friendly.
Address
Reviews
Schuyler
This place definitely deserves 5 stars! The ice cream is fantastic, and the interior has a charming, old-school vibe. I always go for the Dusty Road flavor!
Charles
Don't anticipate quick service, but do take pleasure in the ambiance and the welcoming staff. Make sure to try the Bieber. The shakes and malts are the highlights!
April
Great throw-back ice cream parlor! Walk in and get the feeling of a long forgotten era. Definitely worth stopping in for a ice cream treat at the counter and old fashioned candy! View menu
Jayden
This charming, nostalgic ice cream shop is a delight! The ice cream is always delicious, the staff is friendly, and the candy is affordable. I absolutely love bringing the kids here!
Rick
This has been a tradition for years and years. So very good with some of the best ice cream sundaes I've ever had. The Italian soda fountain drinks and old fashioned candy selection keeps us coming back to reminisce of days gone by...
Aaron
This is the best ice cream I've had in ages! Although the venue is smaller than it appears in the pictures, it makes up for it with its charming atmosphere and the skillful, friendly staff. I definitely plan to visit again with my family! View menu
Ben
I 've been coming to Wisconsin (Lake Beulah) every year (33 years) of my life. I remember LOVING this place when I was a child. And now, it is a fun and nostalgic place to reminisce my childhood. Now I am bringing my wife and my toddler daughter. The menu has largely remained the same over the decades- and its perfect. I typically get the Dusty Road : chocolate sundae with malt powder. Ice cream is very tasty, staff is helpful and polite. Candy section is prolific. Highly recommend.
Tamara
What a little hidden gem, a nice trip back in time the moment you step into this ice cream parlor, from the squeaky wooden floors to the candy selection.Their menu is quite extensive and creative, I trusted the friendly recommendation of the man fully dressed in an attire that gave him an air of experience and knowledge behind the counter. I have to confessed I have never tried an ice cream soda and even though chocolate didn't pop up as my first option I went ahead and took his advice, needles to say I am a convert! a light chocolatey tasty drink refreshing enough to leave space to enjoy the nice surprise of finding a scoop of creamy chocolate ice cream at the bottom. If you are in the area...
Leda
A fabulous long tradition!. I came here every summer since it was reopened in the 1970s. It was a favorite of my grandfather who brought me and my sisters after a hot summer day of swimming and boating at nearby Beulahsee. It is really a legendary landmark in the picturesque little town of East Troy. The menu has hardly changed in the last 36 years! All parasols are unique and creative, named after some of the landmarks from the area. The stoic, but friendly, John Lauber, owner since the beginning, still used only the best authentic ingredients that are probably not easy to find for him these days! He still runs the salon together with his annual revolving staff from local teenagers. The dec... View menu
Categories
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Pizza Delve into our perfectly baked pizzas, crafted with hand-tossed dough, rich tomato sauce, and a blend of gourmet cheeses. Each slice bursts with fresh toppings, ensuring a delightful bite every time.
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Coffee Indulge in our rich and aromatic coffee selection, expertly brewed to awaken your senses. From classic espresso to creamy lattes, discover the perfect blend to start your day on a flavorful note. View menu
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American Enjoy classic American flavors with our diverse menu, featuring juicy burgers, crispy fried chicken, hearty BBQ ribs, and fresh salads. Indulge in timeless comfort with each bite, crafted to satisfy all tastes.
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Ice Cream A delightful selection of creamy, handcrafted ice creams with a variety of flavors ranging from classic vanilla and chocolate to unique options like lavender honey and spicy mango, perfect for satisfying your sweet tooth.
Amenities
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Malts
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Shakes
- menu
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Takeout
- menu
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Sundaes
